Marina Development
Our marina development studies provide you a complete base of
data to respond to a full range of marina development
alternatives. We can also identify potential for
associated residential or lodging/resort development
Conclusions and Recommendations
Specifically our marina studies will provide the following
conclusions and recommendations:
- Optimum mix by slip length
- Proposed rent and service rate structure
- Proposed sale price (if applicable)
- Anticipated occupancy
- Marketing strategy considering the potential for joint
marketing with adjacent residential/lodging product (if
appropriate)
- Recommended amenities
- Recommendations for associated for-sale
multifamily, for-sale detached
single-family, lodging, or resort
development (if appropriate)
Supply and Demand Analysis
Our recommendations are based on an analysis of the existing
supply of marina slips relative to existing demand. Supply
is determined through a 100% field survey of marina development
in the Competitive Market Area. The Competitive Market
Area is the area from which the target customer will likely
consider marina alternatives.
Demand for marina development is identified through
- Demographic profiling using the best available small area
demographics
- Interviews with area marina operators, local real estate
professionals, and recreation specialists knowledgeable
about the area market
- If requested, intercept surveys of marina patrons can be
conducted to identify area consumer perceptions
- Capture factors established using industry standards
- Boat registration data obtained from state and local
authorities (when available)
- Area recreation facility usage data (when available)
I would like a quote for a
marina market study
Danter Company
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